Bybit has launched a zero-fee promotion on its TradFi platform, eliminating commissions and overnight swap charges on stock CFDs until July across more than 380 instruments including equities, commodities, indices and forex pairs. The campaign offers leverage up to five times and rebates reaching $100,000, with all positions settled in USDT through a unified account. Instruments covered include shares linked to major technology companies alongside traditional assets like gold and oil.
The initiative accompanies Bybit’s new real-world asset portal, which consolidates stock CFD trading, tokenized equities, tokenized precious metals and perpetual contracts backed by traditional assets under one umbrella. The crypto exchange first entered traditional asset CFD trading in 2022 and reports growing demand from crypto traders seeking exposure to conventional markets. This model uses straight-through processing without additional markups.
The development intensifies competition for established retail CFD brokers, particularly those operating under traditional regulatory frameworks in jurisdictions like the UK and European Union. While competitors including Crypto.com and Kraken have pursued similar strategies through licensed onshore entities, Bybit’s aggressive pricing undercuts conventional broker fee structures. For regulated CFD providers, this raises questions about sustainable business models when facing platforms that may operate under different regulatory standards or outside established jurisdictions entirely.
FXnCO Insight
Traditional CFD brokers must reassess their value proposition beyond pricing alone as crypto platforms leverage cross-subsidization models and regulatory arbitrage to compete aggressively in established markets.
Source: Finance Magnates