Binance has introduced trading in over 7,000 US stocks and ETFs for non-US customers, marking another significant step in the crypto industry’s push toward multi-asset brokerage services. Users can purchase fractional shares from $5 with zero commissions, funding accounts via stablecoins like USDC and USDT or cryptocurrencies including BNB. Execution is handled through broker-dealer Nest Trading, while Alpaca provides custody and corporate action services.
The exchange is also developing “bStocks,” a tokenised equity product allowing stock conversions into blockchain-based tokens on BNB Chain. According to Binance co-CEO Richard Teng, this infrastructure could eventually enable traditional equities to participate in decentralised finance applications such as lending protocols. The announcement follows similar initiatives from Kraken and Robinhood, both of which launched tokenised stock offerings in recent months.
This expansion reflects growing competition as crypto platforms diversify beyond digital assets. Coinbase is building what it calls an “Everything Exchange” covering cryptocurrencies, equities, derivatives, and prediction markets, while MEXC recently introduced access to real US shares through third-party brokers. The trend signals crypto exchanges positioning themselves as direct competitors to traditional securities brokers.
For FX and CFD brokers, this development highlights intensifying competition for retail trading flow from well-capitalised crypto platforms now offering regulated securities alongside digital assets. Firms operating in jurisdictions permitting multi-asset licences may need to reconsider product diversification strategies as customer expectations evolve.
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FXnCO Insight
** Brokers should monitor whether crypto platforms’ hybrid custody models and tokenisation features create regulatory arbitrage opportunities or compliance risks that traditional licences cannot easily replicate.
Source: Finance Magnates